We worked closely with a client to boost their sales and visibility. Our custom cardboard stand-up displays were key to this success. By designing each display with care, we grabbed the attention of shoppers.
This strategy helped the client stand out in a busy market. It also supported their brand. For more on our display solutions, check out our page on toy cardboard displays.
Key Takeaways
- Customer ordered 600 assembled cardboard stand-up displays, 40 units exceeding requirements.
- Shift from flat-packed to assembled displays improved operational efficiency.
- Design adjustments were made based on testing for effective product placement.
- Samantha expressed interest in a sample display, confirming prompt communication and satisfaction.
- Impulse purchases boost sales, with approximately 75% of shoppers making such purchases.
- Strategically placed displays maximize visibility and enhance shopping experience.
- Effective POP displays evoke emotional responses, significantly impacting buyer decisions.
Project Info
We started the project by understanding what the client wanted. They wanted to make their products stand out in stores with custom cardboard displays. We talked about the details, like what products they had and what they wanted to show.
We looked closely at what the displays needed to have. This included the right size and design to work well. We also added peg hooks to make it easy for customers to see and touch the products. Keeping in touch with the client helped us make the displays even better.

As we worked on the project, we saw how important it was to customize. We added things that matched the brand’s style. This way, the displays would not only meet the client’s needs but also connect with their customers.
For more on how to make displays work, check out our custom Jewelry and Watch Displays.
Background
Our client has a rich history of using traditional display methods. These methods led to ongoing sales problems. Through detailed market analysis, we found that today’s shoppers prefer bright, eye-catching displays. These displays work best when placed in strategic retail spots.
This client’s past efforts showed us the need for a new approach in display design. We saw a chance to use custom cardboard stand-up displays. Our market analysis helped us create a solution that fits the client’s needs and the current market.
We focused on creating impactful point-of-purchase (POP) displays. This approach not only solved their current issues but also kept up with today’s trends.
Understanding the Impact of Cardboard Stand-Up Displays on Sales
Cardboard stand-up displays are key in boosting impulse buying in retail. They turn regular shopping spots into exciting places that change how people shop. When shoppers see these displays, they often buy things they didn’t plan to, which means more sales.
This shows how well-made cardboard displays can grab attention and sell products. They are all about looks and marketing power.
The Role of Cardboard Displays in Impulse Buying
Studies show stands can make events 70% more engaging. Features like QR codes get people to interact more, by about 50%. Custom standees can make people remember brands 45% better, grabbing their attention.
Stores with these displays see 30% more people coming in. Businesses using interactive stands see 25% more people talking to them. This makes their marketing much more effective.
Historical Evolution of Cardboard Displays
Cardboard displays have changed a lot over time. They used to just be seen, now they’re emotional marketing tools. Today, they use great images, cool designs, and more to really stand out.
They fit many industries, like food, beauty, and tech. They’re cheap, light, and good for the planet. They make stores look great and help people decide to buy. For more on these displays, visit custom cardboard displays.
How We Tailored Custom Cardboard Stand-Up Displays for the Client
We started by working closely with the client to understand their needs. This helped us create displays that fit their brand perfectly. We talked about size, color, and design to make sure the displays matched their brand.
Client Collaboration and Requirements Analysis
Good communication with the client was key. It gave us insights into what they wanted. We discussed size, color, and design to ensure the displays fit their brand.
- Assessing specific requirements for the displays.
- Identifying key brand elements that needed to be highlighted.
- Gathering feedback on design concepts through 3D mockups offered at no additional cost.
Design and Aesthetic Appeal of Cardboard Displays
The look of the displays was very important. We aimed to make them bright and eye-catching. The displays had:
- Digital printing for sharp colors.
- Various sizes to fit different places.
- Custom shapes for easy setup.
Strategic Placement for Maximum Visibility
We focused on placing the displays in busy areas. This made them more visible and helped sell more. Key points about placement include:
- Displays near purchases can increase sales by 70%.
- Custom displays can be seen from all sides, boosting brand awareness.
- Placing displays near checkout lines can lead to more impulse buys.
Feature | Description |
---|---|
Material Durability | Constructed with thick cardboard that can bear over 10 KG per tier. |
Production Time | Typical turnaround time is 10 business days, including shipping from one to five days. |
Visual Fidelity | Vibrant, fade-resistant colors suitable for both indoor and outdoor use. |
Flexibility | No minimum order requirement allows businesses to order as needed. |
A Few Points Highlight
The project highlights show a big boost in product visibility thanks to cardboard displays. These displays led to a clear rise in sales. The use of engaging graphics and clear product info caught customers’ eyes.
Working closely with the client, we made sure our plan fit their marketing goals. This teamwork was key to success.
- Cardboard displays grab customer attention in stores, making them great for boosting foot traffic.
- Counter displays aim at impulse buys, helping retailers make the most of last-minute purchases near checkout.
- End cap displays, placed in busy areas, can increase sales by up to 30%.
- High-impact graphics and clear signs boost customer interaction, which can lead to more sales.
- Adding seasonal promotions to displays can also raise sales during key shopping times.
Our findings confirm that using cardboard stands smartly can enhance display quality and sales. For more on cardboard stands, check out this resource. Also, explore advanced designs for clothing, hats, and shoes at this link.
Conclusion
This case study shows how our custom cardboard displays helped a client reach their goals and boost sales. We started by understanding what the client needed. Then, we designed and placed the displays in a way that increased customer interaction.
Even though we didn’t share exact numbers, the results were clear. More people visited the displays, and they were more likely to make impulse buys. This proves our approach works well.
We paid close attention to details like high-quality graphics and QR codes. These features made the displays more appealing and interactive. This success story highlights the value of using creative display solutions to grab attention and encourage buying.
For businesses looking to improve sales and engagement, using custom cardboard displays is a smart move. The lessons from this experience can help others achieve their goals too.