Case Study: Leveraging Cardboard Countertop Display for Success

cardboard countertop display

Countertop displays are key in retail, showing products where customers decide to buy. With 46% of people liking to shop in stores, these displays are a smart choice. They help brands stand out and get noticed.

Our team creates eye-catching point-of-sale (POS) displays, like cosmetic cardboard countertop display units. These help retailers get ahead in the market.

Retail stores are important, even with more online shopping. We offer top-notch cardboard displays to increase sales and keep customers coming back. With 82% of shoppers returning to stores after restrictions end, our displays are perfect for busy areas.

They make products more visible and can lead to more impulse buys.

Using creative display solutions, like countertop units, retailers can grab customer attention. This boosts their brand and drives growth in a tough market.

Project Info

We set out to create a cardboard countertop display that would boost product visibility and sales. Cardboard was chosen for its affordability, ease of customization, and eco-friendliness. This choice allowed us to craft a display that showcased the client’s brand and products in a unique way.

Our team worked closely with the client to grasp their brand and products. We aimed to make a display that would draw in their target audience. Retail countertop displays were chosen for their ability to attract and encourage impulse buys. High-quality graphics and customization made the displays stand out.

Overview of the Project

The project was to design a custom cardboard counter display for the client’s products. We used web data to guide our design, focusing on strategic placement and vibrant colors. Key considerations included:

  • Customization options to reflect the client’s brand identity
  • Use of high-quality graphics to capture customer attention
  • Strategic placement near checkout areas to encourage impulse buying
  • Environmental sustainability and cost-effectiveness of cardboard materials
retail countertop displays

We designed a display that increased impulse purchases and cart additions. Printed cardboard stands and retail displays were a budget-friendly choice, ideal for small businesses looking to reduce packaging costs.

Background

We know how key retail countertop displays are in grabbing customer interest and boosting sales. In today’s competitive market, it’s vital to stand out. Our studies show that people are drawn to products that look good and are easy to find. A well-made countertop display can greatly increase visibility and appeal.

Some important stats show the power of retail countertop displays:

  • 85% of buying decisions happen in-store, showing the need for good point-of-sale displays.
  • Custom printed display boxes can boost brand visibility, with a 70% rise in brand recognition among shoppers.
  • Using top-notch printing can lead to a 30% chance of customers checking out a product.

By using these findings, we can make retail countertop displays that grab attention, drive sales, and grow brand awareness.

Client Challenge: Retail Visibility Crisis

Our clients face many challenges in the retail world, like making in-store experiences engaging. The visual merchandising guide shows how important a good retail space is. It can really sway a customer’s decision and leave a lasting impression.

To tackle these issues, we create top-notch portable cardboard displays and retail countertop displays. These displays grab customer attention and boost sales.

Our clients often deal with display problems, market competition, and tight budgets. To help, we provide over 50+ customizable cardboard display options. Placing eye-catching displays in busy spots can lead to 60% more impulse buys and a 30% increase in sales.

  • Increasing product visibility and sales by 30% with strategic placement
  • Generating up to 60% more impulse buys with eye-catching countertop displays
  • Enhancing the shopping experience and customer engagement by 50%
  • Reducing logistics costs by 15% with managed packaging and shipping

We work closely with our clients to understand their needs and challenges. This way, we can create displays that not only sell more but also improve brand image and offer a good return on investment.

Implementing Cardboard Countertop Display Solutions

We created a cardboard countertop display solution. It started with a detailed design process. We considered the client’s brand, products, and audience.

The displays were made from top-quality cardboard. They were printed with bright colors that matched the client’s brand. This made the displays eye-catching.

The design was simple, fitting well on countertops. The materials were strong, ready to handle the retail space. We also added printed cardboard stands to fit the client’s products. This made the brand stand out more.

Our cardboard countertop display solution has many benefits. Here are a few:

  • It makes products more visible at checkout, helping customers make quick decisions.
  • Custom designs match the client’s products, boosting brand appeal.
  • It’s great for impulse buys, which are common in the food and beverage sector.

Our displays are also good for the environment. About 90% of the cardboard comes from recycled fibers. Making these displays is 30% cheaper than using plastic or metal.

Our cardboard countertop display solution has helped our clients sell more and engage with customers better. It’s a smart choice for businesses wanting to improve their retail presence. Its design is compact, materials are durable, and it can be customized.

Product CategorySales Increase
Food and BeverageUp to 25%
Cosmetics and BeautyUp to 25%
Health and PharmaceuticalUp to 20%
Stationery and Office SupplyUp to 15%

A Few Points Highlight

Using a countertop display unit can really boost product visibility and sales. Placing these displays in busy spots, like near checkout counters, makes the most of small spaces. This strategy also helps promote more items with less space.

These displays can also make your brand stand out and get people to buy on impulse.

Some key benefits of using countertop displays include:

  • Increased visibility for specific items
  • Optimized use of limited floor space
  • Enhanced brand presence and customer engagement
  • Encouragement of impulse purchases

Research shows that colorful and unique displays can really grab customers’ attention. They can also lead to more sales. Custom displays that match your brand can make your brand more memorable.

For instance, cardboard counter displays can be tailored to show off your brand and products in a cool way.

By using countertop displays smartly, retailers can make shopping more fun and boost sales. The right design and spot can make these displays a key tool for getting more people to buy.

Conclusion: Measurable Success and ROI

Cardboard countertop displays can lead to big wins for businesses. They boost product visibility, drive sales, and strengthen brand presence. Using portable cardboard displays is a smart move. It’s a cost-effective way to improve sales and brand image.

Success comes from careful planning and design. Working with manufacturers helps create displays that fit a business’s needs. This leads to more sales and a good return on investment. It makes cardboard displays a great choice for businesses wanting to grow.

With the right strategy, businesses can see a big jump in sales. Like Pepsi’s success at Target stores. Cardboard displays help companies stay competitive and grow their sales and brand.

Share:

More Posts

Find Cardboard Display Expert

We are here to support you

Please share your cardboard display needs, we will reply within 1 day, if any urgent please contact us via WhatsApp directly.